Fia is originally from Cork and studied Law for her undergraduate degree in University College Cork with an Erasmus year in Leiden University, the Netherlands. During her time in college she became interested in public relations and events management in university societies such as the UCC International Relations Society, the Government and Politics Society and the Philosophical Society. She organised and ran successful events including international competitions, panel debates and university balls. 


Fia is interested in a wide range of subjects relating to public relations, which is partly why she chose this career path. The course has sparked her interest particularly in the fields of events management, where she already has experience, in media relations and in public affairs, an area she will examine in her dissertation.

Fia Long

Dissertation Topic and Overview: 

“An Examination of the Government’s Issues Management Strategy and its Media Framing during the Cervical Check Scandal.”


Fia’s dissertation focuses on how the Irish Government handled or mishandled the issue arising from the CervicalCheck controversy where in over 200 cases a delay in cancer detection suggests that the women missed out on early intervention. This will look at a possible correlation between issue management procedures and the interaction with the media and whether the Irish Government’s engagement is reactive to media exposure.


TU Dublin
School of Media

Aungier Street

Dublin 2


+353 1 402 7186