For her strategic project, Rafaela worked with RedDog, an award winning multi-disciplinary creative agency based in Dublin & New York specialising in design, brand identity and creative communication. She laid out a year long strategic plan for the company. Rafaela worked with its founder, Mary Doherty, and the other people who work within the organisation to come up with an effective public relations plan. She hoped to create an achievable social media and press coverage plan for the organization with which she could increase the company’s presence in the marketplace.

Rafaela Pasa Reisdorfer

Strategic Project

TU Dublin
School of Media

Aungier Street

Dublin 2


+353 1 402 7186